4 Tips to Avoid the (Queuing) Madness of March Madness

Don’t let madness reign at your sports venue during this March Madness season. Even at peak times when pathways and queues reach capacity and the energy of thousands of people intensifies, there are proven ways to keep traffic moving smoothly and your crowd relaxed and focused on the game.

While crowd control plans are likely well underway for this year’s March Madness, today we offer up a few reminders and tips to ensure your entrances, exits, pathways, and queues continue to operate smoothly for the next few weeks and for seasons to come.

Each and every effort you make to provide an efficient experience helps keep your customers happy and, possibly even more important, your venue safe.Continue Reading


Putting Data to Work for a Better Queuing Experience

Across industries, customer data has grown to the point where it’s now a commodity. Many businesses find themselves inundated with data but struggling to find a way to make sense of it and, even more importantly, to act on it.

“The truth is, having a lot of data doesn’t mean a thing. The key to really great analytics is insight. And that’s where a lot of organizations miss the mark.” – Mark DeMeo, AAJ Consulting

For it’s one thing to capture data, but that data becomes an entirely different tool when you can efficiently put it to use. The way forward is through solutions that translate data into real time actions you can take.

Let’s see how this applies to your queue management:
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How to Loop Customer Feedback into Your Queuing Strategy

Footfall and queuing analytics systems are fantastic – even transforming how we service customers. With highly accurate people counts, real-time alerts, and so much more, analytics systems now include powerful tools to better understand what customers are doing in order to meet their needs moment to moment. But do these tools really help you meet your customers’ needs accurately? How do you know? If you’re not including the customers in the conversation, you may need to revise your strategy.

Technology can provide data, even highly useful data. With today’s queue management technology solutions, managers are able to track and react to the KPIs they believe are important. But what if customers disagree about which measures make a difference? How many people are circulating through the queue may be a helpful measurement to management, but it’s less valuable if what people care about most is what they feel while they wait.

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