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Retail Queuing Basics: 3 Simple Steps to Get Started

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Are you new to queuing and not quite sure where to start? Or perhaps you are considering adding a more formal and structured queuing system to your current retail location.

Get started with these 3 simple steps to cover the important retail queuing basics:

1. Review the status quo

The first step to implementing or updating your queue is to observe your customers’ current traffic patterns. It is important to watch for any customer confusion or frustration. Is there a clear “first come, first served” rule to your queue? If not, do your customers understand why some people are being served seemingly out of order?  If you don’t have a formal queue, take note of how customers assemble around the service area. Is there a method to the madness that you could take into your queuing strategy? Oftentimes, noting where service lines form naturally is a great way to make a smooth transition into a formal queuing system. Determine which direction customers most often approach the service agents and also keep in mind high and low traffic volumes, as all of these data points are important in determining your queue design.Continue Reading


5 Technologies Your Waiting Line is Asking For

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If you have ever wanted to streamline your queue, give your customers a less stressful waiting experience, or fully maximize your in-queue merchandising efforts, then queue management technology may be in your future. Here we shamelessly promote 5 of our own technologies that can improve your queue in unique ways.

1. Qtrac iQ Intelligent Queue Management

Gone are the days of turnstyles for people counting. Today, you can benefit from intelligent queue management technology to measure customer flow, monitor waiting times, and manage the overall efficiency of your waiting lines. The Qtrac iQ Intelligent Queue Management system turns Beltrac® stanchions into virtual turnstyles and more! Built-in post sensors count customers as they enter, move through, and exit the queue. Yet the power of Qtrac iQ rests with its reporting capabilities. Real-time dashboards and alerts help maximize efficiency by monitoring throughput and predicting backups before lines get too long. A historical reporting suite helps manage service point utilization, predict service demands, and optimize wait times.

2. Qtrac iQ Impulse Merchandise Analytics

Merchandising today is about more than just placing items in the queue and hoping that sales develop. The Qtrac iQ Impulse Merchandising Analytics system offers web-style analytics for front-end merchandising so you can maximize impressions, optimize dwell time for maximum profits, and increase impulse sales.Continue Reading


5 Benefits of Intelligent Queue Management for Retail

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Every retailer, from the smallest coffee shop to the largest brick-and-mortar store, has the potential to benefit from intelligent queue management. Powerful queuing analytics delivered through an intelligent queue management system can allow you to track customer flow, service levels, and queue lengths. Queue management technology eliminates guessing about the effectiveness of your queue, instead providing valuable insight to help improve operations and, most importantly, the customer experience.

Here are five key benefits of intelligent queue management that can help improve retail queues:

Benefit #1: Count the number of customers in each queue.

Knowing the number of customers in your queue at any given time is probably the most basic yet powerful metric for managing current queue conditions and forecasting what queues will be like in an hour, at the same time next week, or even in a year. With access to real-time and historical data concerning queue counts, you can identify and anticipate peak times and reassign service agents to help at busy times or close down unneeded registers to keep staff productive with other tasks.

Benefit #2: Measure average waiting times of customers.

How long is it taking for customers to get through the waiting line? Too long? Not long enough? With an intelligent queue management system you can measure average wait times against abandonment rates and front-end merchandise purchases to find just the right balance between wait times, customer satisfaction, and profitability.Continue Reading